- UX for AI
- Topics
- UX Strategy
UX Strategy

Escape from the Figma Titanic: Part 2 -- UXer’s Guide to Magic RAG
RAG (Retrieval-Augmented Generation) is a method for providing just-in-time content, enabling LLMs and AI Agents to answer users' questions and perform autonomous tasks. Recent advances in RAG make it a perfect Magic Carpet for ambitious user-centered UXers seeking to escape the sinking ship of pixel-pushing irrelevance. This article guides you through the process of creating RAG files step by step, so you can connect with your Data Scientists and start adding superior UX value today.



UX-for-AI Survival Kit I Wish I Had
A few weeks ago, I wrote in my first-ever viral ("iceberg") post: “AI is flipping UX upside down.” The response was overwhelming! 160,000+ of you clicked and lit up the comments, basically saying, “Greg – this 💯 resonates.” If you felt that post in your gut, you’re not alone. Our entire industry is experiencing a seismic shift. UX isn’t dead, but it’s being shaken to its core by AI – and we must adapt or risk going down with the ship.




What I learned from my viral #UXforAI post (Figma is a Titanic)
Last week, I had my first-ever viral post on social media. With over 100,000 views and nearly 1,000 comments on LinkedIn, it is quickly becoming known as “the iceberg UX post." Here, I share 7 lessons I learned in the process with all of you who have made this incredible journey possible.

AI Is Flipping UX Upside Down: How to Keep your UX Job, and Why Figma is a Titanic (It’s Not for the Reasons You Think)
We have been talking about the coming demise of Figma for a couple of years now, and it seems clear: Figma and Figma-centered workflows are over. But it’s not for the reasons you'd think.

Secrets of Agentic UX: Emerging Design Patterns for Human Interaction with AI Agents
“We believe that, in 2025, we may see the first AI agents “join the workforce” and materially change the output of companies,” said Sam Altman (1). Here's an excellent example of Supervisor/Worker Agentic UX from AWS Re: Invent that showcases emerging fundamental design patterns for Human-Agent interactions.


Beyond UI: Designing User Experiences for LLM and GenAI-Based Products (Podcast)
The awesome Brian T. O'Neill hosts the Experiencing Data Podcast, where I’m joined by Thomson Reuters’s Simon Landry and Google’s Paz Perez to chat about how we design user experiences that improve people’s lives and create business impact when we expose LLM capabilities to our users.
